Cristiano Ronaldo, the Portuguese football superstar, is set to launch his fourth NFT (Non-Fungible Token) collection on the cryptocurrency exchange Binance on May 29th, 2024.
This collection promises to take fans on a journey through significant moments and achievements from Ronaldo’s illustrious career, catering to the growing demand for unique digital assets.
TLDR
- Cristiano Ronaldo is launching his 4th NFT collection on Binance on May 29th, 2024.
- The collection will showcase highlights from Ronaldo’s career, catering to the growing demand for unique digital assets.
- This is part of Ronaldo’s ongoing partnership with Binance, despite prior legal issues related to NFTs.
- Ronaldo was hit with a $1 billion class-action lawsuit in December 2023, accused of promoting NFTs that led to costly customer investments.
- Binance’s CEO Changpeng Zhao stepped down after the company settled a $4 billion dispute with US regulators and Zhao was found guilty of enabling fraud.
Ronaldo’s NFT journey began in November 2022 with his debut collection on Binance, marking the start of a multi-year partnership between the footballer and the crypto giant.
This first collection highlighted iconic moments from his career, with the rarest items selling for nearly $10,000.
However, the partnership has faced challenges. In December 2023, Ronaldo was hit with a $1 billion class-action lawsuit, accused of promoting NFTs that led to costly customer investments.
The plaintiffs in the suit claimed Ronaldo “promoted, assisted in, and/or actively participated in the offer and sale of unregistered securities in coordination with Binance,” and that he should have known that Binance was involved in such activities.
Are you ready to relive our journey together?
My 4th NFT Collection on #Binance launching soon!
Register here now https://t.co/hRpL9EPsOn pic.twitter.com/ko6yOguNhx— Cristiano Ronaldo (@Cristiano) May 24, 2024
The legal issues didn’t stop there. Binance also settled a $4 billion dispute with US regulators, resulting in CEO Changpeng Zhao stepping down.
Zhao was found guilty in April 2024 of enabling fraud and sentenced to serve four months in detention for his part in an alleged money laundering scheme.
Despite these legal and regulatory challenges, neither Ronaldo nor Binance commented on the lawsuit, and their partnership seems to be moving forward with the upcoming NFT collection launch.
The anticipation for Ronaldo’s new NFT collection is building, as hints of new projects from the football star have kept fans on edge, eagerly awaiting the release.
Scheduled for May 29, this latest collection promises to highlight more significant moments from Ronaldo’s career, continuing his innovative partnership with Binance.
While details about the number of NFTs in the collection and their pricing have not been revealed yet, Binance’s blog post stated that the price will be the same for every “Normal NFT,” while pricing for the “final Super Rare NFT” in the collection will differ.
Previous NFT events featuring Cristiano Ronaldo have come with perks outside of the digital realm, including a premium experience where holders were invited to play football with the legend himself as part of the Binance promotion.
As the world of sports continues to intersect with digital art and the NFT market booms, Ronaldo’s brand new collection creates another monumental moment, one that also must navigate the recent legal and regulatory challenges faced by both the footballer and the cryptocurrency exchange.