Notcoin (NOT), a viral Telegram-based game, has made a significant impact on the cryptocurrency market with the launch of its native token on The Open Network (TON) blockchain.
The highly anticipated debut saw the project airdrop over 80 billion NOT tokens to its massive player base of 35 million users, resulting in a fully diluted valuation (FDV) of $1 billion.
TLDR
- Notcoin (NOT) is a viral Telegram-based game that launched its token on The Open Network (TON) blockchain, airdropping over 80 billion tokens to 35 million players.
- The token experienced significant volatility upon launch, with prices ranging from $0.0144 to $0.0215 before settling around $0.0076, resulting in a market cap of approximately $776 million.
- Despite the price drop, Notcoin’s launch generated over $1 billion in trading volume within hours, making it the 14th most-traded coin by 24-hour volume.
- Notcoin’s fully diluted valuation (FDV) reached $1 billion after the distribution across various exchanges, with the project allocating tokens to Binance Launchpool and OKX Jumpstart users.
- Notcoin aims to continue rewarding users for exploring the crypto ecosystem using NOT tokens and plans to introduce a trading bot for users to trade other TON-based tokens.
The token experienced significant volatility upon launch, with prices ranging from $0.0144 to $0.0215 before settling around $0.0076, according to data from CoinGecko and CoinMarketCap.
Despite the initial price drop, which is common among newly launched tokens due to limited liquidity and airdrop farmers selling their holdings, Notcoin’s debut generated substantial interest among traders, generating over $1 billion in trading volume within hours.
Notcoin’s success can be attributed to its unique approach to onboarding users into the Web3 ecosystem. Launched in January 2024 as a Telegram Mini App, the game allowed players to “mine” in-game currency by simply tapping a Notcoin icon on their phones.

These balances were then converted into NOT tokens at a 1000:1 ratio during the token generation event.
The project’s tokenomics model aimed to ensure equitable distribution among all players, providing early adopters and new players alike with a fair opportunity to benefit.
The total supply of NOT tokens is approximately 102.72 billion, with 78% (approximately 80.22 billion tokens) allocated for distribution to users at launch. The remaining 22% (about 22.50 billion tokens) is allocated for the strategic development of the Notcoin ecosystem.
In addition to the airdrop, Notcoin allocated 3% of its total supply to Binance Launchpool users and 1.5% to OKX Jumpstart users, further driving interest in the project.
The team also introduced staking to incentivize airdrop farmers to hold their tokens, with long-term holders set to earn extra rewards and gain access to more lucrative staking pools based on their in-game level.
Notcoin’s approach to melding straightforward, addictive gameplay with a gateway to cryptocurrency investment positions it as an innovator in the fusion of gaming and digital financial assets.
By offering free tokens through the airdrop, Notcoin aims to attract a broader audience, providing newcomers with an easy entry point into the world of digital currencies without financial risk.
The project plans to continue rewarding users for exploring the crypto ecosystem using NOT tokens and aims to introduce a trading bot that will enable users to trade other TON-based tokens. Notcoin also intends to collaborate with Open Builders, an initiative aimed at funding and supporting projects on the TON blockchain, to onboard new users via its platform.